• Elissa Kojzarek named national council’s Rising Star


    Elissa Kojzarek named national council’s Rising Star
    ALBUQUERQUE, N.M.—Elissa Kojzarek, the communications and social media manager at Elgin Community College in Illinois, has been named the 2022 Rising Star by the National Council for Marketing & Public Relations (NCMPR). The award recognizes an up-and-coming communication professional at a two-year college who has demonstrated creativity and ability in college marketing and public relations and shown evidence of a promising future in the field.
    Kojzarek is a little like Elgin Community College’s own personal reporter: She’s never in her office. She’s always on the beat. She knows everyone. Everyone knows her.
    “When I started, my previous supervisor told me, ‘I don’t expect to see you at your desk all the time. If you are at your desk, you’re not doing your job correctly,’” she says. “You can’t know (what’s going on) sitting at the desk.”
    As a result of that relationship-building, she doesn’t always have to search for social media opportunities. Instead, they come to her, like when the director of the student-run restaurant emails her about the pastry techniques students will be working on, and would Kojzarek like to film some short videos for social media?
    Her passion for promoting student stories and increasing local awareness of what ECC offers has led to more followers and engagement across all ECC social media channels, even in the midst of a global pandemic.
    “She brings harmony and has contributed to the overall positive morale in the marketing and communications department,” writes Rita Elliott, ECC’s senior director of communications, in Kojzarek’s nomination. “She makes her job fun and puts everyone at ease who works with her.” 

    NCMPR supports the professional development of community college communicators, serving nearly 1,600 members from almost 500 colleges across the United States and Canada. It’s the only organization of its kind that exclusively represents marketing and public relations professionals at community and technical colleges and is one of the largest affiliates of the American Association of Community Colleges. NCMPR is based in Albuquerque, New Mexico.