Global Customers are Waiting for You
|Exporting might seem like reaching for the moon with customers thousands of miles away or speaking another language. In reality, they are closer than you think, and luckily, you have your own Mission Control to provide guidance as you move along your export journey.
With 95% of the world's consumers and two-thirds of all purchasing power are located outside the United States, if you are not exporting then you’re reaching just a small share of potential customers. Go where the customers are!
Some small businesses are ready to export, whereas others may need help assessing their opportunities. If you’re ready to consider exporting, there are many U.S. Government resources that can help you on your way.
The SBA is a great place to start. We encourage you to visit our website – www.sba.gov/tradetools - which has information about developing an export plan, researching foreign markets, information on U.S. trade agreements, protecting intellectual property and using digital and e-commerce tools. The website also connects you to resources at SBA, other federal agencies, as well as state and local resources.
As you grow your exports and expand into the global marketplace, the International Trade Administration, including the U.S. Commercial Service (USCS), (trade.gov) has resources to help you soar. The Commercial Service offers videos and courses that cover topics like shipping and logistics or performing due diligence as well virtual introductions with the USCS virtual export promotion services (Gold Key Service (trade.gov). The International Trade Administration has a Trade Show Calendar (Trade Events Search | International Trade Administration) where you can learn about upcoming trade shows opportunities to expand your reach, talk directly to prospective buyers, and review the competition.
Once you’ve found your market and your customers, SBA’s Office of International Trade has an export finance program designed to support those global sales. The Export Express can be used to attend trade shows, develop digital marketing, and adapt your product for the foreign market. To streamline the application process, the SBA has given Lenders special authority to lend under the Export Express program. An approved Lender decides application procedures, collateral, and makes the credit decision. The SBA’s response time is typically a couple of days, which means you move faster to develop your foreign market.
If you think your small business is ready to go global, but you’re not sure where to start, contact one of the SBA’s Export Finance Managers located at 21 U.S. Export Assistance Centers across the country.
Neil Armstrong said research creates knowledge. Follow in Neil’s footsteps, plan your journey and take that giant leap into exporting.
Update on Section 301 Large Civil Aircraft Tariff Suspension Announcement
There is more good news for U.S. small businesses that have been trading goods with the European Union (EU) and United Kingdom (UK) and that were affected by Section 301 tariffs related to the large civilian aircraft dispute. The tariffs impacted a variety of goods beyond aircraft, including 25 percent tariffs on imports of dairy, wine and liquor.
The United States Trade Representative (USTR) announced the suspension of those tariffs on July 2, 2021 for an additional 5 years based on an agreement reached with the EU on June 15 and the UK on June 17 to address issues related to the large civil aircraft industry.
The suspension of the tariffs for an additional five years provides greater certainty and predictability to affected small businesses than the previous four-month suspension announced in March. To learn more about the cooperative understandings, please see the respective fact sheets for the European Union and the United Kingdom. If you have additional questions about USTR Section 301 actions, small businesses may contact the Section 301 Hotline at 202-395-5725 or visit USTR’s Section 301 page to review all investigations and actions. Or you can contact SBA International Trade Help Hotline toll-free at (855) 722-4877 or by email email@example.com.
US-Ecuador Trade Protocol
The United States and Ecuador signed a Protocol on Trade Rules and Transparency in December 2020 that will soon enter into force. The protocol includes commitments related to good regulatory practices; customs and trade facilitation; small and medium-sized enterprises; and anti-corruption. You can find out more about the trade protocol on www.sba.gov/tradetools. You can also read the fact sheet and the text of the agreement for more details. If you have additional questions, please reach out to the SBA International Trade Help Hotline toll-free at (855) 722-4877 or by email firstname.lastname@example.org.
To learn more about Ecuador as an export market, you can join the U.S. Department of Commerce South America Team Doing Business in Ecuador webinar on August 4 at 1:00 pm EDT. The session will cover the current status of the market, top sector prospects, and information about tools and resources to help exports to the region. To register for the webinar use this link. The cost is $35 per participant.
Strategies for Cross-Border eCommerce Success in China
Join the U.S. Commercial Service and Export Council of Oregon with the support of Health Products Association China for a webinar on July 29 at 10: 00 am PST to learn about cross-border e-Commerce sales to China of nutritional supplements, processed foods/beverages and cosmetics/personal care products.
To register for the webinar use this link. The cost is $20 per participant.
Customs and Border Protection-Detroit Annual Virtual Trade Week
Join the U.S. Customs and Border Protection (CBP) for its 10th Annual Virtual Detroit Trade Week on August 3-5, 2021 from 10:00 a.m. until 3:00 p.m. EDT. CBP subject matter experts will provide updates on CBP trade priorities and policies, including sessions on e-commerce, the US-Mexico-Canada Agreement, and trade remedies. Registration for this free event and needs to be completed by July 30, 2021. Please note each day requires a separate registration. Additional info and registration is available here.
SBA’s International Trade Hotline
Do you have questions about tariffs or customs compliance, need information on new international markets, or advocacy on your behalf with a foreign government regarding a pending contract? Please call the SBA toll free (855) 722-4877 or email your contact information and trade issues to email@example.com.
Learn About Unfair Foreign Subsidies
Unfair foreign subsidies distort global trade. Do you think one is impacting your business? Get information on specific foreign practices from a library and learn how the U.S. government works to address the issue.
Help with Trade Barriers
Foreign trade barriers may happen due to a foreign government policy, practice or procedure that unfairly or unnecessarily restricts U.S. exports. You can reach out to SBA’s International Trade Hotline for help with foreign trade barriers. The International Trade Administration also has a program to help businesses with foreign trade barriers. You can learn how to recognize these barriers and how to get assistance.
Commercial Service Reports and Market Research
Japan Agricultural Fertilizer Market. Agricultural business is a key industry for Japan. Most Japanese farms are small family-owned businesses that have been in the same family for centuries. Fertilizer is a key component in supporting these small-scale farms. The Japanese fertilizer market stands at $3.1 billion. Of this amount, Japan imported $671 million worth of fertilizers in 2020, and the United States is one of the top suppliers. Japan has strict food safety regulations. The Food and Agricultural Materials Inspection Center (FAMIC) manages the approval of fertilizers that enter Japan’s agricultural market.
Egypt's New Customs Facilitation System "NAFEZA" - Egypt launched NAFEZA to facilitate and expedite the review and release of foreign shipments upon their arrival at a port of entry within Egypt.
Fancy Food Show 2021
Dates: September 27 – 29, 2021
Fancy Food Show 2021, in New York will feature an in-person event at the GBAC Star Certified Jacob Javits Center, along with a digital counterpart that will include education programming. The in-person and digital events will allow many options for attending and will showcase the exploration and purchase of specialty food and beverage products. For more show information, please click here.
Pack Expo, Las Vegas
Dates: September 27 – 29, 2021
Pack Expo, Las Vegas will feature full scale packaging and processing machinery in action. Top advances and solutions in packaging and processing, sustainability, packaging materials, automation, robotics, printing, etc. Educational sessions and discussions in several venues around the show floor connecting people and ideas. Pavilions focusing on solutions in the categories of containers and materials, confectionery, digital printing, processing and reusable packaging.
World Dairy Expo
Dates: September 28 – October 2, 2021
World Dairy Expo's 850-company Trade Show is an opportunity for producers to see cutting-edge technology and the latest dairy equipment. As the global dairy industry meets in Madison, WI, leading researchers, technical experts and national sales representatives from around the world can be found at WDE. Expo's strictly dairy-focused Trade Show is the largest of its kind and is designed around helping today's producers become more profitable.
Cyber Security Business Development Mission to South America
Dates: October 18 – 25, 2021
This mission aims to introduce U.S. firms and trade associations to some of South America's most rapidly growing information and communication technology (ICT), security, and critical infrastructure protection markets. It will assist U.S. companies in finding business partners to which they may export their products and services to the region. Space is limited. For questions regarding this program, please contact Gemal.Brangman@trade.gov.
Trade Mission to South America
Dates: December 5 – 6, 2021
The U.S. Department of Commerce, International Trade Administration is organizing a trade mission to South America that will include the Trade Americas – Business Opportunities in South America Conference in São Paulo, Brazil.
The goal of the mission is to help participating U.S. companies find potential partners, buyers, agents, distributors, and joint venture partners in Argentina, Brazil, Bolivia, Chile, Colombia, Ecuador, Guyana, Peru, Paraguay, Suriname, and Uruguay, laying the foundation for successful long-term ventures to take advantage of market opportunities in South America. During the mission, the delegation will have access to US&FCS commercial officers, commercial specialists, and Department of State economic/commercial officers from the markets in the region. For more information, visit https://www.trade.gov/south-america-trade-mission. Register your interest to receive a brief market assessment from the selected market. For questions regarding this program, please contact Laura.Krishnan@trade.gov.
Date: March 6 – 8, 2022
Trade Winds (around World Fair Expo in Dubai). Trade Winds, the largest U.S. Government-led trade mission and business development forum, is coming to Dubai during Expo 2020, the World's Fair. Organized by the U.S. Commercial Service, Trade Winds features meetings with U.S. Commercial Diplomats from over 20 countries in the Middle East, North Africa and Sub-Saharan Africa, exciting conference programming, optional pre-arranged matchmaking & plenty of networking! Spin-offs: March 3: Qatar, Morocco, Algeria, Israel; March 10: Egypt , Saudi Arabia, Kuwait. SME Cost: $2,200 (includes 1 B2B) $1,200 for each additional stop. In Pennsylvania, Trade Winds participation may be partially funded by GAP funds.